Select Interactive

Product Type

Custom ecommerce and ticketing: checkout that fits the inventory, the event, and the subscriber.

We build Stripe stores, Braintree payment plans, media ecommerce, and fair ticketing with CRM. Not Shopify themes. Not Ticketmaster installs. Unique art, season tickets, household registrations, subscriber bundles.

What are you selling?See the stores

When Custom Fits

When custom commerce is the right product

  1. 01

    Inventory is unique or donated

    FCA art store: one-of-a-kind works, browse by medium, not a SKU grid.

  2. 02

    Checkout is a ticket plus a CRM plus a second portal

    Dallas Art Fair sells tickets and gives 90+ galleries a year-round login.

  3. 03

    Money is a plan, a credit, or a household

    Performance Course: payment plans, credits, shop, order history, Braintree. Not guest checkout.

  4. 04

    Commerce sits inside a content or member product

    DCTF ecommerce plus a subscriber layer. The cart is not a separate store.

Not for

A commodity catalog on a theme. If Shopify or Squarespace already fits the inventory, we are not the storefront.

What We Build

Commerce mechanics: catalog rules, checkout, plans, and the operator path

Stripe-backed stores with real admin

FCA: medium-based browsing, Stripe checkout, then promo codes, shipping, order workflows, and reporting.

  • Fine-art polish, not a plugin grid.
  • Donated works, Stripe checkout, promo codes, shipping, and order tools.

Ticketing plus the operator system

Dallas Art Fair: online ticketing, custom CRM, and an Exhibitor Portal for 90+ galleries.

  • Profiles and online viewing rooms year-round.
  • 225K+ annual visitors. 9+ year partnership.

Payment plans and long-lived accounts

  • Performance Course: Braintree, plans, credits, staff-assisted billing.
  • 60K+ users. Households, not guest checkout.

Subscriber commerce next to publishing

  • DCTF: ecommerce plus paywalled content.
  • Subscriptions grew 3× and revenue doubled in 12 months.

Mobile checkout

PWA and responsive checkout. We do not ship native commerce apps.

  • Checkout holds up on a phone.
  • See Mobile web and responsive for the device-level offer.

How We Work

How a commerce engagement runs

Catalog rules first. Unique item versus ticket type versus plan versus subscription entitlement.

What is being sold, how it is unique, and what checkout has to remember. The data model is the store.

We do not store raw cards. That is architecture, not a price.

FCA’s store became operable only after promo codes, shipping, orders, and reporting existed.

Headless CMS for merchandising where it helps (Prismic on FCA). Providers handle cards. You own the product.

Work

Commerce we have shipped

See all work
Stripe unique inventory

Foundation for Contemporary Arts

Custom Stripe store for donated works: paintings, sculpture, photography, prints, posters, video. Medium-based browsing. Post-launch commerce admin for promo codes, shipping, orders, and reporting.

View case study

Stripe

unique-inventory store

  • One-of-a-kind works, not a SKU grid
  • Stripe checkout
  • Promo, shipping, order, and reporting tools after launch
Ticketing + CRM + portal

Dallas Art Fair

Online ticketing, custom CRM, and an Exhibitor Portal. 90+ galleries manage accounts, profiles, and viewing rooms year-round. 225K+ visitors. 9+ years.

View case study

90+

gallery logins

  • Public marketing plus online ticketing
  • Custom CRM
  • Separate exhibitor portal
Plans + shop

Performance Course commerce

Braintree payment plans, shop, credits, and staff-assisted billing. 60K+ users. Households, not guest checkout.

60K+accounts

View case study
Subscriber + ecommerce

Dave Campbell's Texas Football

Subscriber plus ecommerce layer. Subscriptions grew 3× and revenue doubled in 12 months. A commerce outcome inside a content product.

3×subscription growth

View case study

Technology

Providers for cards, a stack you own for the storefront

  • AWS
  • Azure
  • Braintree
  • Firebase Auth
  • Node.js
  • Prismic
  • React
  • Stripe
  • TanStack
  • TypeScript

From The Storefront

What subscriber commerce sounds like after a year

Sports

Select Interactive has taken a very deliberative, consultative approach to building us a set of tools that has already doubled our revenue in this space within 12 months. They bring fresh ideas and listen to our feedback. The result is a fantastic, customized solution that we think will fuel our growth for years to come.

Adam Hochfelder

President, Dave Campbell's Texas Football

FAQ

Questions commerce teams ask

No. Custom storefronts and ticketing on Stripe or Braintree. No page builders.

That is Dallas Art Fair.

FCA’s store is built for one-of-a-kind works, with medium-based browsing and Stripe checkout.

Performance Course: plans, credits, household profiles, and staff support tools.

You do. Providers handle cards. You own the product.

No. Mobile web checkout.

Keep Going

Related services, process, and reading

Services

Industries

Reading

Start a Conversation

What are you selling, and what does checkout get wrong today?

Inventory type, ticket versus plan versus subscription. A technical conversation, not a pitch.

Talk about checkout
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