2018 (ongoing)
Dave Campbell's Texas Football
Overview
Texas's most beloved football institution needed a digital home worthy of its legacy, a platform capable of serving millions of fans with real-time scores, in-depth editorial, e-commerce, and personalized experiences, all without missing a snap.
The Challenge
Rebuild a legacy sports media site from the ground up, scaling to 4M+ annual visits during peak football season, while unifying editorial publishing, live data, podcast delivery, and a subscriber commerce layer into a single cohesive platform.
Services
- Web Design
- Web Development
- Custom CMS
- E-Commerce
- Live Data Integration
- Performance Optimization
- 4M+
- Annual visits
- 99.9%
- Uptime during peak
- ~40%
- Faster page loads
- 3×
- Subscription growth
Editorial Publishing
A newsroom-grade publishing workflow built for speed.
We built a headless CMS tailored to the DCTF editorial team's rhythm: drafts, scheduled releases, multi-author collaboration, rich media embeds, and category taxonomies that map directly to the site's content architecture. Writers publish. We handle everything else.
Live Scoring & Data
Real-time scores and standings, from the snap to the scoreboard.
Integrated with live sports data APIs to power game-by-game scoreboards, standings tables, and team stats, refreshed automatically during game windows. The front end handles burst traffic gracefully, with edge caching strategies that keep performance tight even when 200,000 fans check the same score at the same moment.
Select Interactive has taken a very deliberative, consultative approach to building us a set of tools that has already doubled our revenue in this space within 12 months. They bring fresh ideas and listen to our feedback. The result is a fantastic, customized solution that we think will fuel our growth for years to come.
Adam Hochfelder
President, Dave Campbell's Texas Football
Corporate Web
Passman & Jones
Silky smooth UI animations, horizontal scrolling, dynamic history timeline, and custom employee search.
Internal Web App
Alcon: Revenue Forecasting
Real-time revenue forecasting platform replacing slow shared Excel workbooks with role-scoped product data, sales history, and up to 5-year projections for internal sales teams.