2019
Marketing Website
Passman & Jones
Overview
A high-fidelity marketing site elevated to application level, horizontal scroll storytelling, an animated timeline spanning 75 years of firm history, and a searchable attorney directory with faceted filtering. Design and content direction came from our partners at Slant Partners; we collaborated with them to bring their vision to life and to deliver content-management tooling so both Slant and the Passman & Jones team could manage the full site after launch.
The Challenge
Tell seventy-five years of firm history through motion and craft, without sacrificing performance, accessibility, or the ability for new business to find the right attorney in under a minute.
Services
- Web Design
- Web Development
- Motion & Animation
- Custom Search
- Performance Optimization
- Accessibility Audit
Horizontal Scroll Narrative
A homepage that reads like a product, not a brochure.
We engineered a bespoke horizontal-scroll engine that turns the homepage into a measured, cinematic walkthrough of the firm, weighted motion, reduced-motion fallbacks, and buttery transitions tuned for cross-device performance.
Attorney Directory
Find the right partner in under a minute.
A real-time faceted search layered on the attorney directory, practice area, office, seniority, and keyword, with instant results and accessible keyboard navigation. It is now the primary entry point for new business.
Similar Projects
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